The New Era of Television with Yota TV
30-11-2009
Since November 11, Yota, the mobile services developer and provider, has launched digital mobile television broadcasting in DVB-H standard in Moscow under its own brand Yota TV.
Comprised of a few tens of transmitters, the DVB-H mobile television network built by Yota provides continuous broadcasting in Moscow.
A DVB-H equipped handset is required to use Yota TV service. Currently, such handsets are produced by virtually all leading mobile phone makers such as Nokia, Samsung, LG, and others. However, they are not shipped to Russia because of the absence of customer service.
Officially, Nokia N96 is the only DVB-H equipped handset currently available in the Russian market. It allows watching Yota TV. The service is available to subscribers of all mobile service providers as it is independent of the SIM card. The extended line of mobile devices able to receive television channels in DVB-H quality will emerge in the Russian market in the nearest time.
During the experimental broadcasting, eight TV channels will be available for free round-the-clock reception.
They are: Channel One, Russia, Vesti, Bibigon, NTV, Channel Five, Muz-TV, and 7TV.
«Yota strives to develop the most user-friendly and easy-to-use products and services for its clients. The DVB-H is the best mobile TV technology available today. It provides high-quality signal regardless of the number of users,» Yota CEO Denis Sverdlov commented on the service launch. «We foresee significant perspectives of mobile TV in our country. Also, we anticipate the growth of the DVB-H end-user device market. I am proud that we were the first in Russia to launch the new kind of television — the mobile television.»
About Yota
Yota, the mobile services developer and provider, consolidates under its brand a number of companies responsible for wireless network deployment, proprietary software development and media content aggregation. Yota offers unique mobile services that utilize the capabilities of wireless technologies: 4G Internet (Mobile WiMAX), mobile television (DVB-H), «heavy» video content delivery, access to the music catalog with hundreds of thousands of records by world’s leading record labels, and many others.
Yota is the first Russian 4G (Mobile WiMAX™) network service provider. Yota 4G Internet is unlimited, speedy, wireless, and available everywhere within the coverage area.
Yota was the first in Russia to launch the mobile television (DVB-H).
Please, find additional information on our official web site www.yota.ru.
DVB-H Standard
DVB-H (Digital Video Broadcasting — Handheld) is a mobile broadcasting technology used for bringing digital video signal to mobile devices such as PDAs, handsets, or portable TV sets. The standard was adopted by The European Telecommunications Standards Institute (ETSI) in November 2004.